Marketing Tips for Starting a Security Guard Company
Steps to Take When Starting a Security Guard Company
There are many steps that are required when starting a security guard company. Very important aspects to starting a security guard company are experience, licensing, background checks, location, gun permits, training, liability insurance and obtaining clients. An important part of starting a security guard company also includes marketing. There are many different marketing approaches and techniques when starting a security guard company. Some of them are as follows:
* Social Networking
* Face-to-face meetings
When you work on marketing your company and have a proper website you should be able to drive traffic to the website via social media. Social media is now very useful for marketing since we live in a technological era. Setting up a blog on your website, a Twitter account and FaceBook will be essential. Face-to-face networking is still an important aspect to marketing, but don’t underestimate the power of social media marketing.
Franchising Options for Starting a Security Guard Company
Another option when you are thinking about starting a security guard company is franchising. At APS franchising is an option for someone who wants to start a security guard business. Maybe you are a seasoned security guard or a retired police man looking to start a business and if so, this may be a good option for you. With APS you would be tapping into the staffing industry, which is currently a $105 billion dollar industry and predicted to grow to $164 billion in North America by 2018. In this tough economic climate security is a safe career choice because many law enforcement agencies are suffering from budget cuts. This in turn drives the need for private security businesses. APS provides a variety of security services, protecting both commercial business and consumers.
If you visit our security guard franchise website it will give you an overview of APS.
To learn more about franchising options visit www.accesspatrolservice.com/franchise or call us at 1-866-770-0004.
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